The central theme of VMworld 2020, titled "Possible Together," embodied a world of opportunities through collaborative efforts. This multi-layered concept provided support to end users as working teams, emphasized the role of our partner ecosystem in enabling possibilities, and highlighted the innovation facilitated by VMware. Visually, the approach aimed to depict "real people" and graphic representations of data and togetherness, creating a sense of connectivity. The visuals combined stock photography with a custom shoot for the standout "hero" portrait images.

Due to the Covid outbreak, the event transitioned to a fully online format, during which we produced over 50 video sessions within a one-month timeframe.

Art direction, animation, photography, video direction